Bormioli Pharma, in collaboration with Lapetre, renews its annual co-innovation event focusing on the new frontiers of pharmaceutical packaging.
By bringing together patients and pharmaceutical companies in an unique co-workshop, we aim to collect requests, ideas, and needs related to specific therapeutic areas, transforming these insights into innovative concepts and then into market-ready products.
This workshop represents Bormioli Pharma's open co-innovation process, Invents, a model designed to generate new value and shape the future of healthcare.
The workshop in short
What does it mean co-innovate?
Last event in numbers
7 Key Pharma Companies
involved
160 Ideas
proposed
4 Product Concepts
emerged
3 Archetypes
explored
Bormioli Pharma Invents' innovation methodology
The workshop is integrated into Bormioli Pharma's innovation programme, a four-stage process that takes place within an ecosystem that goes beyond the company's boundaries and extends to customers - the pharmaceutical companies - and customers' customers, i.e. patients.
Collecting Inspirations
The first phase of this pharmaceutical co-design workshop is that of inspiration, which, through ethnographic research or discussion groups, aims to listen to people and identify, together, their real needs.
Identifying Innovation Opportunities
This is followed by a reworking and discussion phase, aimed at identifying possible innovation opportunities and initiating a creative process based on an open innovation approach and thus open to research centres, universities, start-ups and other technological and scientific organisations.
Co-Developing Innovative Solution
The third step transforms ideas into prototypes and starts the dialogue with the market, through an approach based on the lean start-up methodology called 'fast to product' and the consolidation of an ecosystem of innovators necessary for the realisation of the project.
Building the Business Model
The ultimate goal is to develop sustainable business models that allow prototypes to be transformed into products, and thus get them into people's hands in less time.
What have we developed so far?
Our Prototypes
Over the years we have developed several innovative packging concepts
in the field of usability, connectivity and traceability
Want to know more?
Our innovation team is available to provide information and meet your requests.